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SEO And Web Design: What Does One Have To Do With The Other?

For beginning web designers, this is a common question. Many still consider search engine optimization (SEO) and web design to be the two main problems. They don't think of it as two separate jobs instead of being part of the other.

The reality is that every web designer needs to know at least the basics of search engine optimization before building a website today. You can also get the best services for SEO & Website Design in Mansfield Ohio via

What is SEO?

SEO is the art of communicating with search engines. Websites, where real people should actually find and visit their websites, need to work with search engines because these search engines are used by millions of people every day to find valuable websites.

If the best search engines like Google and Yahoo don't see any value on websites, then they are doomed to fail without being exaggerated.

So you need to communicate with search engines if you want your website to function properly. How do you do it? You do this through SEO strategies such as choosing the right keywords and inserting them into your website, as well as designing every element of the website to say something about your content.

What Does SEO Have To Do With Web Design?

SEO has a lot to do with web design because some of the most important elements when talking to search engines include basic design elements.

For example, did you know that you need the main keyword in your website URL? They do! This means that some search engine optimization needs to be done before a web designer registers your domain name.

In most cases, SEO starts before the design process and there's a reason for that!

The designer needs to know a lot more than what your website should look like. You need a good idea of what this site should do in functional quality. You need to know which keywords you want to rank high on the search engines. You can then use the exact words for your URL in other design elements.